Take control of your Facebook Ads
Monitor the Ad performance of your Shopify store across Facebook (Meta), Instagram & TikTok
Ad Performance Monitoring
Conversion reporting became much less accurate and slower since Apple released iOS14. Matching Ads parameters to actual orders might take several days.
AdWhatCost analyzes your customer's journey and links your Ad parameters to your orders to in just a few seconds so you can make the best marketing and budget decisions quickly.
Ad Profitability Tracking
In order to deliver a more precise account of your ads' profitability as well as advanced marketing KPIs such as ROMI, our app looks beyond your ad spend and in addition also includes your cost of goods sold (COGS), shipping costs and taxes into the calculation of your ad profit.
Unlimited Attribution Window
In order to lift the one-week click attribution constraint put on you by ad platforms like Facebook, we not only look at the converted session that brought about the order, but on top of that also meticulously analyze the entirety of sessions making up your customer's journey.
Your attribution window is only limited by the length of the respective customer's journey.
UTM Tracking
AdWhatCost utilizes UTM parameter sets to match your Facebook (Meta) Ads & TikTok Ads data with your Shopify store data, to give you a reliable account of all orders that were verifiably placed by visitors of your store who have at the very least at one point in their customer journey clicked on one of your ads.
It is our objective to guarantee full transparency and traceability, therefore we come with receipts, in the sense that we list each order on the respective ad's detail page.
All-Encompassing Reporting Tables
Our user interface's slick design, delivers all relevant information at one glance, be it on campaign, ad set or ad level, finally putting an end to a near infinite barrage of spread sheets occupying your time.
Spend your time on what's really important – growing your Shopify store!